Beauty Unbound Dubai 2026: Free Beauty Masterclasses and Pop-Ups at Palm Jumeirah Mall
Beauty lovers in Dubai have a new event to add to their October calendar. Beauty Unbound returns for its fifth edition at Palm Jumeirah Mall from 14 October to 1 November 2026, bringing three weeks of free beauty experiences, makeup masterclasses, hair styling sessions and interactive brand activations.
This year’s edition takes inspiration from an airport, transforming the mall into a travel-themed beauty destination featuring Dyson, Jo Malone London, KIKO Milano, Tower 28, Puff and more.
Visitors can explore product launches, try beauty favourites, participate in games and attend expert-led sessions throughout the event.
Free Beauty Masterclasses in Dubai: Dates and Timings
Two key masterclasses have been announced as part of Beauty Unbound 2026.
KIKO Milano Makeup Masterclass – 16 October
Time: 6 PM – 7 PM
Led by makeup artist Karolina Ewa Kurowicka, the KIKO Signature Look: Day to Night masterclass will demonstrate how to transform an everyday makeup look into an evening look.
The session will cover techniques including bolder eyeliner, blush application and makeup finishing touches.
Visitors can also enjoy complimentary makeup touch-ups and participate in interactive games for a chance to win KIKO Milano products.
Dyson Hair Styling Masterclass – 24 October
Time: 5:30 PM – 6:30 PM
Celebrity stylist Natalie Kasses will lead a hair styling session featuring the Dyson Supersonic Travel.
The masterclass will focus on styling techniques, hair care tips and maintaining healthy-looking hair while travelling.
Both masterclasses have limited registration availability.
Beauty Brands and Experiences at Beauty Unbound 2026
The event brings together international beauty and lifestyle brands through dedicated interactive pop-ups.
- Dyson: Live demonstrations and personalised trials featuring the Dyson Supersonic Travel and Dyson Airsmooth, alongside expert hair styling advice.
- Jo Malone London: A fragrance discovery experience introducing Sea Salt & Bergamot, with guided scent exploration and fragrance layering.
- KIKO Milano: Makeup discovery featuring the 3D Hydra Lip Gloss, Unlimited Blush, Full Coverage 2-in-1 Foundation & Concealer and Maxi Mod Mascara.
- Tower 28: An interactive skincare activation featuring the SOS Daily Rescue Facial Spray, with product trials and play-to-win activities.
- Puff: A showcase of everyday drinkware and the latest BOTTLL collection, featuring lightweight, insulated and spill-resistant designs.
Visitors can explore the different activations throughout the three-week event, with daily opportunities for product discovery and interactive experiences.
Beauty Unbound Dubai 2026: Event Details
| Details | Information |
|---|---|
| Event | Beauty Unbound – Fifth Edition |
| Dates | 14 October – 1 November 2026 |
| Venue | Palm Jumeirah Mall, Dubai |
| Entry | Free |
| KIKO Milano Masterclass | 16 October, 6 PM – 7 PM |
| Dyson Masterclass | 24 October, 5:30 PM – 6:30 PM |
| Sunday – Thursday | 10 AM – 10 PM |
| Friday – Saturday | 10 AM – Midnight |
Why Visit Beauty Unbound at Palm Jumeirah Mall?
For anyone interested in skincare, makeup, fragrances or hair styling, Beauty Unbound offers an opportunity to discover beauty products beyond the usual retail experience.
From trying new launches to learning makeup and hairstyling techniques directly from experts, the event combines shopping, education and interactive entertainment in one destination.
Admission is free, although masterclasses have limited registration. Visitors should check with Palm Jumeirah Mall for participation and registration details.
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